A new Nike ad featuring Miami Heat forward LeBron James called Rise begins airing Tuesday night in conjunction with the start of the 2010-11 NBA season and the launch of the Nike LeBron 8 shoe at retail. James is shown in a variety of situations ... But obviously by the commercial he doesn't care. He can't worry about the past anyway because his altered legacy surrounds winning multiple championships with the Miami Heat and as a fan I am estactic to have Lebron. ...
Lebron James Nike Commercial »
Known for their creative approach to visuals Nike Basketball unveils this new LeBron James commercial dubbed Rise. This isn't about what LeBron James.
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